date:Jun 20, 2014
inal brief given to Greenwich Design to design packaging for a new Chilli Peanut product. However, the agency demonstrated to Tavern Snacks that the inconsistent look and feel of the existing product range was damaging brand presence and limiting its appeal, especially amongst the younger, more sophisticated segments of its target audience. As a result, Tavern Snacks tasked Greenwich Design to consolidate the brand and pack range identity in order to build a more powerful brand impact at point