date:Jul 23, 2012
he set within the section to weed out what is not selling and put in new products that hopefully will sell, he said. We have seen retailers not only extend it to 12 months, but extend it to well over 12 months.
In the case of the one instance I was citing it was over two years since that category had been reviewed. That is why it took so long to get Cinnabon (Cream of Wheat) into that retailer. I think it is all about the expense of resetting categories. When you have an awful lot of stores it c