World Cup to Boost Food and Drink Sales in Britain
date:Jun 17, 2014
ving bought or planning to buy World Cup merchandise for this years tournament. And for some, the World Cup could be an excuse for a shopping spree as one in 10 consumers (12%) admit they sometimes go shopping to avoid watching sporting events on the TV such as the World Cup or Olympics.

A third (32%) of those intending to watch the World Cup, are planning to do so in a pub or bar. And of those who are planning to watch, as many as one in five (20%) consumers claim that the World Cup is a good
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