date:Jun 16, 2014
Xyience Xenergy, the official energy drink of the UFC, announced that a new distribution partnership with Worcester, Mass.-based Polar Beverages will expand the brands presence in New England. Polar will offer all eight flavors of Xenergy energy drinks, the first sugar- and calorie-free energy drink line.
The relationship that kicked off on June 2 means potential shelf space for Xenergy in thousands of retail doors, including convenience stores like convenience like Sunoco A+, Circle K, Allianc