Sonic not shaken by new competition
date:Jun 13, 2014
about ourselves working to steal share from each other, but the biggest share-stealing that has been occurring the last (several) years has been fast-casual taking meals from Q.S.R., and convenience stores taking drinks and lighter meals on the run and cheaper meals from Q.S.R., particularly morning business, particularly drink business, but convenience stores generally stealing business.

To compete against the fast-casual segment, Sonic has focused on improving its product pipeline across day
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