date:Jun 11, 2014
elled on-pack to give peace of mind to consumers.
It is the only Straight Cut range in the UK that is certified Gluten-Free and vegetarian friendly.
The launch will be supported by a range of retailer promotion deals, trade marketing and promotion to consumers through social media to drive awareness and encourage trial.
Seabrook Crisps Marketing Director, Kevin Butterworth said:
Seabrook continues to drive new shoppers in to the category and strong performance means that our rate of sale is