date:Jun 11, 2014
he most popular tropical fruit flavors among new product launches in the soft drinks sector from 2007 to 2013. These fruity flavors appeal to consumers palates while also offering a special kick and a touch of the exotic.
Events, such as the upcoming World Cup or the 2016 Summer Olympic Games, both to be held in Brazil, are helping boost the tropical trend. WILD has responded to this increased interest by expanding its flavor portfolio to include new hints of exotic fruits.
Summertime feeling