date:Jun 10, 2014
Greens is looking to shake up the sector with an array of new launches across its portfolio.
The new products are a One Direction Chart Topping Cupcake Kit, a Mister Maker Cake Kit and four products in Greens teatime range: two new Gooey Buns mixes, a Rainbow Cake and Mini Daisy Cakes.
The launches represent a significant investment by the Kerry Foods-owned brand, which has also undergone a complete brand refresh with new logo, pack designs and website.
The launches will be supported by digit