date:Jun 09, 2014
Peperami is expanding into a new snacking sector with the launch of Peperami Double Crunch Peanuts.
The launch comes under a new licensing agreement with Humdinger Ltd, a leading UK producer of family friendly fruit snacks, effective from May 2014.
The agreement will see Peperami Double Crunch Peanuts offer consumers the flavour of Peperami in a nut based format, tapping into the growing Flavoured Nuts sector, which has seen a growth of 47% in the last 12 months.
Julie McCleave, head of licen