Krispy Kreme creating buzz with licensed coffee
date:Jun 04, 2014
ffee, bagged ground coffee, and by the end of the year, K-Cup portion packs through our partnership with Keurig Green Mountain. We believe that by making more of our products accessible to customers outside of our shops, and in channels where they customarily buy coffee, we can build trial usage that could also translate into higher coffee and same-store sales at our domestic shops.

The ready-to-drink, bagged and K-Cup products represent Krispy Kremes initial entries into brand licensing, with
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