Coca-Cola ‘Share a Coke’ campaign returns
date:Jun 03, 2014
ump bins in which bottles can be clearly displayed to help make it easier for shoppers to locate the specific personalised bottles they want.

Also new for 2014, Share a Coke will feature on 500ml 1 price marked packs across the Coca-Cola portfolio.

Nick Canney, vice president sales marketing at CCE, said: Last years campaign drove value and volume sales across Immediate Consumption Coca-Cola formats[3] and this years plans are similarly designed to drive category growth. Wed recommend retaile
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