date:Jul 20, 2012
The new website, ProductRecallnz, will enable the registered companies to rapidly inform trading partners and customers when a product has to be withdrawn.
NZ Food Grocery Council (FGC) chief executive Katherine Rich said the website will offer consumers greater protection in case a food product is found to be unsafe.
The more companies that join the new system, the more efficient and effective it will be, Rich added.
All the food companies have been encouraged to register with the website.
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