date:May 23, 2014
Tata Global Beverages, through its British subsidiary, has bought the entire stake in Australian coffee business Earth Rules.
The move is said to be in line with the company's strategy to become a leader in natural beverages sector, which includes tea, coffee and water.
Earth Rules is involved in roast ground coffee and in pods (single service portions) category in Australia, under the MAP brand.
In the US Tata Global Beverages already has its presence in the pods segment through an agreemen