Research Reveals Increasing Consumer Support for the MSC Ecolabel
date:Jul 20, 2012
described the blue logo as a mark for environmental/sustainable seafood (an increase of six per cent in Germany since 2010 and 12 per cent in the Netherlands since 2011).
Increasing consumer trust in ecolabels


Across the 10 countries surveyed, consumers reported an increasing value placed on independent ecolabels; 54 per cent of respondents believe ecolabels are effective in helping bringing changes to environmental/social problems and 59 per cent agree that a product that carries an ecolabel
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