date:May 19, 2014
Sainsburys: Sainsbury's Mobile Apps
5. Best Marketing Campaign Using Mobile including Advertising and Creatives
Bank of Ireland: Bank of Ireland adds messaging and advertising to mobile banking, Coca-Cola Kirmizi Kasa (Red Vault), Dansk Supermarkeds gamification drives loyalty, ROI and increased market share, De Beers: For-You, Forever, Paythru: Ignite - Contextual mobile marketing payments, Shop Direct: Very.co.uk Christmas Campaign
6. Best Use of Mobile for Customer Loyalty
Bluesource-mo