date:May 15, 2014
unique opportunity to release the brands enormous potential, promoting a common positioning across the globe. An initiative which will help transform our international business, for which the San Miguel Brand already represents 90% of our sales outside of Spain, he adds.
Thanks to this collaboration, the two companies will once again be joining forces to explore new markets with common interests, jointly promoting the brand with a range of options which will help extend the footprint of San Mig