date:May 15, 2014
uel Philippines granted branding rights for Europe and Mediterranean Africa to San Miguel Spain, giving rise to a new Spanish brewing affiliate in 1957. Since then the two companies have, independently although also in parallel, developed a positioning for San Miguel as a pioneering and international brand.
This alliance is much more than a business partnership, remarks Javier Lpez del Hierro, Chairman of Mahou San Miguel. It has been an emotional journey to the origins of San Miguel, and is a