YoCrunch, Kellogg partner to launch new YoCrunch Cereal Bowl
date:May 15, 2014
to bring its strong brands and great tasting cereals into the YoCrunch family, and expect that our consumers will be delighted with the 'shake and eat' container that delivers delicious flavor, convenience and the nutritious dose of fun they have come to expect from YoCrunch, Shifrin added.

The new YoCrunch Cereal Bowl line includes five SKUs across both core and Greek yogurt varieties (4.7 oz). It will be initially introduced across the US this spring.
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