date:May 13, 2014
Walls is adding a meaty new range of Great British sausages to its line-up this summer, backed by advertising and an in-store shopper marketing campaign.
Launching in response to the rising demand for premium offerings, the range of four Great British Recipe sausages is expected to further build on the success of Walls core range, which also includes a selection of savoury pastries.
Michael Moore, Walls marketing manager at Kerry Foods said:
Our research showed that the equity and heritage of