Smashburger goes gluten-free
date:May 09, 2014
th our strategy of marketing to consumers looking for healthy menu options.

Smashburger said it also has reformulated its seasoning for burgers and grilled chicken to be gluten-free. Though some toppings contain gluten, and cross-contamination may occur in the kitchen, the chain said customers may now order a completely gluten-free entree option.

Since 2010, gluten-free claims on restaurant menus have grown by 200%, according to Chicago-based market research firm Mintel. Boulder Brands said la
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