KitKat Chunky launches limited edition orange
date:May 08, 2014
isplay off shelf so shoppers cannot miss it.

Whats more, with young males (18-30 year olds) being the target audience for KitKat Chunky, this limited edition once again offers retailers the opportunity to attract additional younger shoppers into stores.

KitKat Chunky is a top 10 Hunger brand, with total singles sales worth 38 million in 2013 .

When KitKat Chunky Orange last hit the market in Jan-Feb 2012, as an eight-week limited edition, it achieved 1.3m sales.
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