UK grocer Sainsbury's says will outperform price-cutting rivals
date:May 08, 2014
ng 17 percent on 1,200 products.

Analysts have expressed concern about a possible contagion of price cuts hitting margins and earnings across the industry.

Ultimately whatever happens in the price skirmishes that we're currently seeing, we're a business that's very well-equipped to succeed in that environment, Sainsbury's Chief Executive Justin King told reporters.

We'll do what we've always done, which is quietly focus on looking at the detail, the 15,000 prices we audit every week, making s
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