date:May 07, 2014
he abuse of our products, says Bryan Fry, president and CEO, Pernod Ricard USA. Thats why were excited to team with Southern in this effort to help retailers promote responsible consumption.
Wayne Chaplin, Southerns president and chief operating officer, adds, Were asking our sales teams to do what they do best talk to retailers about useful tools aimed at reducing the irresponsible consumption of alcohol. Were honored to work with Pernod Ricard USA and FAAR on this initiative and committed t