date:May 07, 2014
egrated marketing effort that builds on the successful Power of the Peanut campaign in which Mr. Peanut reaffirms the nutritional, wholesome benefits of the peanut and offers his fans four new ways to harness the power of the peanut.
In two new TV spots, Mr. Peanut introduces hilarious, real-life situations to showcase how choosing the right peanut flavor can lead to success in any situation. Salted Caramel peanuts help a young business woman confidently prevail in a debate with coworkers, whi