date:May 06, 2014
erm and unpredictable risks attached to this action include demand responses from consumers, mix shifts and unpredictable competitive responses. We are aggressively managing these risks, and we believe theyre transitory, but they are real. We are reasonably confident that the entire market will react in similar ways in the first instance because the cost increases are an industrywide issue.
In addition to renewed pressure from the spike in raw material costs, the company has incurred expenses r