McDonald’s sets five ‘pillars’ for sustainability framework
date:May 06, 2014
mately do good for the brand.

McDonalds said in the report it cant guarantee it will achieve the stated aspirational goals by 2020, but stressed it is committed to putting forth good-faith efforts to make progress towards these goals, to report on an annual basis tangible progress and measurements, where possible, and to explain both successes and challenges along this journey.
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