McDonald’s sets five ‘pillars’ for sustainability framework
date:May 06, 2014
es). The fast-food chain also plans to develop goals in 2015 for the nine markets to reduce salt/sodium, sugar, saturated fat or calories across the menu by 2020.

Evolving to meet the preferences of our customers is critical to our success at McDonalds, Erik Hess, senior vice-president of global consumer insights, menu and brand strategy, said in the report. We know that quality, choice and nutrition are increasingly important to customers, and were committed to continuously meeting their needs
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