date:May 05, 2014
part of which it will continue in its role as Official Supporter of the England team.
The launch of the Mars Team tub will be supported by a 3.5m spend on television advertising during the summer of football.
POS units are a great way to support the launch of the new range, creating seasonal in-store theatre.
Tony Lorman, Retail Excellence Director, said:
Mars is incredibly proud to have a long heritage with football, and consumers have come to associate MARS with the game.
The Mars Team