WILD’s innovations for energy drinks -Trendy flavor combinations
date:Apr 30, 2014
WILD offers concepts for innovative solutions in the strong growth marketof energy drinks: its products include tart options as well as refreshingthirst quenchers which incorporate energy drinks into other segments fromthe beverage market. The companys portfolio also features sugar freeproducts.

The overall market for energy drinks is continuing its growth trend: according tothe market research institute Canadean, in 2013 it rose by 8% in Europecompared to the previous year. The positive trend
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