Heineken reports 2014 first quarter results
date:Apr 28, 2014
an and CCU joint venture markets. In Mexico, volume was slightly lower affected by the timing of Easter as well as increased competitor price promotion in March. Whilst this led to slight share loss, the benefit of earlier pricing and ongoing cost savings continue to drive profit growth in Mexico. In the U.S., sales to retailers declined 1.2%, outperforming a declining market, and reflecting an impact from the timing of Easter and severe adverse weather early in the quarter. In Brazil, volume gr
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