Lay's Air Pops crisps 'Pop' into additional markets with new salt & vinegar flavor
date:Apr 28, 2014
vor, said Ram Krishnan, vice president, marketing, Frito-Lay North America. By expanding distribution to California and the Pacific Northwest, we're excited to introduce this new snack option to an even broader audience.

To excite potato crisps fans from coast to coast, the Lay's brand will also be popping by unexpected locations next week as part of an online consumer promotion. On Monday, April 28, fans in New York, Boston and San Francisco will be asked to share a photo via Twitter or Instag
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