date:Apr 25, 2014
risp is the No. 1 desired apple in America, said Don Roper, vice president of sales and marketing for Westcott Agri Products. We will be the first company that provides a year-round Honeycrisp supply to our retail partners.
The reward for Honeycrisp apples is lucrative. They can fetch $100 a case for wholesale, compared to $30 for Gala apples and $20 for Braeburn, Roper said.
The University of Minnesota developed the Honeycrisp apple. Its patent from 1988 has expired, but it still has rights o