date:Apr 25, 2014
California, Colorado, Delaware, Florida, Hawaii, Illinois, Indiana, Kentucky, Minnesota, New Mexico, Nevada, New York, South Carolina and Washington.
Pernod Ricard USA president and CEO Bryan Fry said the company's renewed partnership gives it a competitive advantage by strengthening its joint execution of brand-building programs.
Pernod Ricard has a strong relationship and a proven track record of success with Southern, Fry added.
The partnership is said to enable both Pernod Ricard and Sout