date:Apr 25, 2014
Spirits and win company Pernod Ricard USA is set to extend its partnership with Southern Wine Spirits of America, in a move to expand its presence to 33 states in the US.
The partnership will come into effect on 1 July 2014. It will bolster the existing relationship between both the companies.
Under the partnership, Southern Wine Spirits will be the exclusive spirits broker for Pernod Ricard in all 17 Control State markets, while distributing Pernod Ricard's products across Alaska, Arizona,