date:Jul 18, 2012
Mini and Mega Magics are billed as idealfor offering independent retailers a popular style of ice creamat a competitive price point.
The Mega Magics which are made up of vanilla ice cream and realmilk chocolate, come three to a pack. The Mini Magics come infour different variations; milk chocolate, milk chocolate withalmonds, white chocolate and dark chocolate, again all with realchocolate, all retailing in eight-count packs.
Ian King, Belfield director, is confident the products will provepop