Purple Creates XX Whisky
date:Apr 24, 2014
g machine guns in the Arizona desert and exploding bins.

So rather than create a traditional whisky bottle, with serious whisky cues, the bottle was designed to be a celebration of Purple, capturing the fun, stories, eccentricities, culture, informality, friendships, work, people and places of the last 20 years. All 44 people who work and have worked at Purple are named and celebrated on the illustrations.

Purple designers distilled the 1000s of nostalgic stories into four epic illustrations,
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