date:Apr 23, 2014
Launched in 2004, Thai Taste consists of over fifty products, all exclusively made in Thailand from fresh, locally sourced ingredients.
The new packaging formats have helped reduce the amount of packaging by 69% to enhance the brands environmentally friendly credentials, while also providing more impact and visibility in-store.
The packaging revamp will see the Green and Red Curry Thai Taste meal kits changed from the current plastic boxes to tear-off pouches.
With Thai food occasions on the