Hillshire Brands agrees to buy Van’s Natural Foods in $165m deal
date:Apr 23, 2014
ot only does it expand our presence in the frozen category, it also gives us a proven health and wellness brand with extendability beyond frozen, Connolly added.

Following the acquisition, Van's Natural Foods will become part of Hillshire Brands' Retail segment that already brands such as Jimmy Dean, Hillshire Farm and Ball Park.

Van's Natural Foods' management will continue to lead the operations.
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