date:Apr 23, 2014
es in July 2012, urged investors to be patient.
This is not about a silver bullet. It is important to underscore that it will take time for consumers to notice the changes and reward us with increased visits, Thompson said on a conference call with analysts.
Sales at U.S. restaurants open at least 13 months fell a steeper than expected 1.7 percent in the first quarter. McDonald's prices were up 3 percent during the quarter and traffic fell, suggesting push-back from diners.
The lackluster res