date:Jul 17, 2012
Wayne McNee, director general at the Ministry for Primary Industries, said that the government had approved funding for the new programme through its Primary Growth Partnership (PGP).
According to McNee, the PGP is committing NZ$11m over seven years for a programme worth NZ$23.7m (US18.88m).
The programme aims to put New Zealand marbled beef 'centre of the plate' in much the same way as New Zealand lamb is in key international markets,said McNee.
We want foodies to actively seek out New Zeala