date:Apr 17, 2014
Mahindra ShubhLabh Services, a subsidiary of Mahindra Mahindra, has entered into a fruit supply chain joint venture (JV) agreement with Belgium-based fresh produce firm Univeg.
Mahindra will have 60% holding in the JV, while Univeg will own the remaining share.
The JV will be engaged in supplying fresh fruits for both the domestic and international markets, and it will focus on select key fruits other than grapes.
It seeks to modernize the domestic fruit supply chain to improve yield and low