date:Apr 16, 2014
In his new role, Edgell will assertively drive sales execution and negotiate national distribution for RealBeanz beyond its wide distribution on the East Coast. Currently, RealBeanz is available in 40 states, and is also available for purchase on the RealBeanz website. Edgells appointment coincides with a pivotal initiative for the brand, as the first marketing campaign for RealBeanz is due this summer.
Edgell sees a unique opportunity within the RTD coffee and iced coffee space, specifically