Organic claims declining on US restaurant menus
date:Apr 14, 2014
ned 28 per cent between 2010 and 2013.

The reality is that organic foods are quite expensive and consumers are looking for alternative claims to help them determine what other types of menu items are safe and of good quality to eat, said Julia Gallo-Torres, Category Manager, Mintel US Foodservice Oxygen Reports. Tying into this, we are seeing a return to tried-and-true, traditional preparations, signalled by claims tied to classic, original, homemade etc, she said.

Gluten-free claims growing o
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