80% of British retailers believe technology spend has improved efficiency across channels
date:Apr 14, 2014
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More than 50% of the retailers were considering developing or enhancing online shopping platforms.

Around half of the retail management taking part said they were interested in having mobile devices in-store, customer-facing apps and image recognition systems.

Nearly a third of retailers would consider using augmented reality in future, according to the report.

Retailers see the value in boosting investment in technology with a focus on how it can help coordinate product, price and promo
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