date:Apr 07, 2014
een Screen promotion will see Mountain Dew embark on a partnership with upcoming blockbuster film X-Men: Days of Future Past with an exclusive competition featured on-pack from 14th April 8th June.
The on-pack promotion encourages consumers to enter a unique code printed on the inside of Mountain Dew Sugar Free and Original PET bottle labels, for a chance to win prizes including an exclusive trip to Fox Studios in Los Angeles as well as X-Men DVD box sets.
Driving visibility and prompting pur