date:Apr 04, 2014
of the packaging and sub brand has been created to maximise adult appeal, whilst the click-shut lid safeguards against spillages and can be closed with one hand for ease-of-use.
To help consumers transform their drinking experiences, the top of the pack fits perfectly onto the neck rim of a standard 500ml on-the-go bottle.
Jonathan Gatward, GB marketing director at Britvic, said:
Britvic research reveals that there are unmet opportunities within the squash category as our range was not meetin