date:Mar 31, 2014
ngles category for shoppers and retailers alike.
Were tapping into consumer trends for personalisation and the desire for once-in-a- lifetime experiences rather than material objects, and we hope that will get customers to increase their confectionery spend for a greater chance of winning.
We believe this promotion will generate real excitement in store, as weve seen in both 2012 and 2013, by providing a great incentive for increased frequency of purchase.
This is a fantastic opportunity for