date:Mar 21, 2014
roup, said Wayne Norbitz, president and COO of Nathan's. There are many great events planned for the summer to excite and engage our consumers including new hot dog eating events and the sponsorship of Richard Petty Motorsports. This, along with many other efforts still to come with John Morrell Food Group, will lead to continued awareness and growth for Nathan's.
Future marketing activities include the debut of new social media platforms for Nathan's that will include Facebook, Twitter and Ins