date:Mar 20, 2014
d orange flavor. The flavor formulation, packaging graphics and product name of Sprite 6 Mix were co-developed with James to truly reflect his style and taste preferences.
LeBron James is the perfect partner to bring our fans new product innovation, said Kimberly Paige, Associate Vice President, Sprite Brands, Coca-Cola North America. We've enjoyed an amazing relationship with LeBron since he entered the NBA in 2003, and we're proud to have him contribute to Sprite in a meaningful way that we k