date:Mar 19, 2014
res, among others.
Travel Michigan, a unit of the MEDC, vice president George Zimmermann said that this partnership brings together two terrific Michigan brands -- Absopure and Pure Michigan -- and provides an opportunity to expose a new national audience to the state.
This co-branding reinforces the Pure Michigan messaging delivered by our regional and national advertising, added Zimmermann.
Absopure's additional products will further be available in Pure Michigan packaging across the nation